tldr: Antenna increases audience loyalty
For most publishers, loyal audience on their owned/operated properties is the most valuable audience. Good news: Antenna helps. A 9-month A/B test showed that »
This is the first in a series of posts from partners of us here at Antenna, the mobile-first commerce and content engagement platform. Author David Hoos »
For most publishers, loyal audience on their owned/operated properties is the most valuable audience. Good news: Antenna helps. A 9-month A/B test showed that »
In my last post, I looked briefly at how Civil Comments is not just codifying community standards into their platform for online comments, but literally coding »
I’m starting with the man in the mirror. I’m asking him to change his ways. - Man in the Mirror, by Michael Jackson One »
I was reading a post, "The Facebook Reckoning", at Ben Thompson's always-excellent blog, Stratechery. It steps through some of the mechanics & economics of digital publishing, »